Vaseline

Agency: Oliver / U-Studio (Unilever) Client: Vaseline Role: Art Director

Challenge
Vaseline launched the #MySkinSpeaks campaign to share information on skin health and equity through Instagram Lives, social posts, and limited-edition packaging. The brand needed strong visuals to bring the campaign together.

Solution
I designed the graphics shown here, including Instagram Live promotions, educational social posts, and mocked-up product visuals. My focus was on creating clear, consistent assets that stayed true to Vaseline’s brand.

Impact
The work gave the campaign a cohesive look and helped Vaseline connect with a wider audience.